Kokumi
Brand Identity
Participants
Personal Project
Timeline
2019
Brand Identity
Packaging
Web Design
Participants
Personal Project
Timeline
2019
Brief
Kokumi brings the highest quality and best tasting protein that fits your lifestyle wants and needs. Kokumi is the sixth taste (after bitter, sweet, savory, sour, and umami) and means rich taste or heartiness.
Finding
The main goal is to establish a strong brand identity and promote the mission of Kokumi through community engagement, and education. We are committed to provide the highest quality and best tasting protein to add to your meal.
Always evoking the feeling of high-quality and that the product is delicious and good for you. Part of a movement – fits with all lifestyles and food choices. Want to be able to build the brand to make Kokumi into a “meat” - so you can go to a restaurant and get a Kokumi Burger or you will get Kokumi at the grocery store like you buy chicken to go into a meal.
Kokumi brings the highest quality and best tasting protein that fits your lifestyle wants and needs. Kokumi is the sixth taste (after bitter, sweet, savory, sour, and umami) and means rich taste or heartiness.
Finding
The main goal is to establish a strong brand identity and promote the mission of Kokumi through community engagement, and education. We are committed to provide the highest quality and best tasting protein to add to your meal.
Always evoking the feeling of high-quality and that the product is delicious and good for you. Part of a movement – fits with all lifestyles and food choices. Want to be able to build the brand to make Kokumi into a “meat” - so you can go to a restaurant and get a Kokumi Burger or you will get Kokumi at the grocery store like you buy chicken to go into a meal.
